Curated Email Reports allow you to create tailored, newsletter-style reports by grouping media coverage into structured sections with custom branding, visuals, and summaries. Reports can include folders, images, headers, text blocks, and tables of contents, and can be reused for one-off or recurring (daily) email reports.
An accompanying video is available at the end of this article.
Accessing Curated Email Reports
Select Reports from the main navigation.
Choose Curated Email Reports.
Select an existing report or create a new one.
Summarisation Options
When creating a new Curated Email Report, select a summarisation type before adding content:
Original content – first 40 words
Short summary – approximately 50–80 words
Long summary – approximately 70–120 words
Note: To change the summarisation type, a new report must be created.
Building Your Curated Email Report
The Curated Email Report builder is split into two main areas:
Left-hand side: Mention Stream selection and filtering
Right-hand side: Report structure and content management
Selecting Coverage (Mention Stream Picker)
Use the Mention Stream picker on the left-hand side to choose the coverage you want to include in your report.
Select a Mention Stream
Apply filters or adjust the date range
View coverage cards ready to be added to your report
The Mention Stream picker uses the same interaction patterns and design as other areas of the platform.
Report Structure and Elements
The right-hand side of the builder is where you structure your report.
At the top of the report, you can:
Add folders
Add other report elements via Add an element
Manage overall report structure
Add an Element
Use Add an element to insert the following into your report:
Folder
Image
Header
Text box
Table of contents
Using Folders
Folders are used to group and organise coverage within your report.
Folder Overview (Closed State)
When collapsed, a folder displays:
The element type
Folder title (shown as a coloured tile)
Number of items in the folder
Delete option (via the folder icon)
Folders display a coloured header tile, which reflects the folder’s styling options.
Opening a Folder
Click a folder to expand it. Each folder contains three sections:
Header
Coverage summary
Media items
Folder Header
Within the Header section, you can:
Set a title and subtitle
Adjust text alignment
Select text colour
Select background colour
As you make changes, the folder tile updates automatically to reflect them.
Coverage Summary
The Coverage Summary section provides an overview of the content in the folder.
This section is collapsed by default to keep focus on content management.
Media Items
From the Media Items section, you can:
View all coverage added to the folder
Insert an external item at folder level
Reorder, move, or remove media items
Adding and Moving Coverage
Adding coverage to a folder
Drag a media card from the Mention Stream onto a folder to add it
Dropping the item anywhere on the folder adds it to the end
Placing coverage in a specific position
Drag the item into the Drag Media area within the Media Items section
New Folders
When you add a folder:
It is placed at the end of the report
It opens automatically
The Coverage Summary is collapsed by default
Other Report Elements
Image
Image elements allow you to include visual content anywhere in your report.
Upload an image
Crop it to the required size
Images behave the same way as header images in later steps of the report setup
Table of Contents
Automatically lists folders that contain content
Empty folders are excluded
Each “View” link acts as a jump link within the email
Defaults to the top of the report but can be moved
Header Element
Can be used to introduce sections or context
Defaults to an open state with a blank title
Fully editable
Text Box
Functions like folder text boxes
Defaults to an open state
Useful for commentary, context, or analysis between sections
Managing Media Items
Once content has been summarised:
The card indicates it has been modified
Click a media card to edit the summary text
Only the body text can be edited manually
From the media card menu, you can:
Move the item within the folder
Move it to another folder
Remove it from the report
Syndicated Coverage
If an item appears across multiple outlets:
Use the outlet dropdown on the media card
Select which outlet the coverage should be attributed to
Sorting Coverage
Coverage within folders can be sorted by:
Time
Journalist/Author
Source
Word count
Potential Audience Reach
Advertising Value Equivalent
React Score
Sorting can be applied in ascending or descending order.
Adding Coverage from Outside the Builder
Media can also be added outside the Curated Email Report builder:
Select the three dots (...) on a media card
Choose Curated Email Report Folder
Add to an existing report or create a new one
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Customising and Sending Your Report
From the report settings:
Add recipients via distribution lists or individual emails
Select a sender (you, organisation, or custom name)
Apply a Brand Profile
Set email subject, font size, date, and content title
Add a manual summary or use AI-assisted summarisation
Toggle item formatting options
Attach PDF or CSV reports if required
Use Send Test Email to preview the report before sending.
Managing Sent and Draft Reports
All sent and draft reports remain available in Curated Email Reports.
From the Actions menu, you can:
Edit a report
Preview a report
Duplicate a report
