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How do Instant Insights dashboards work?

A guide to Instant Insights dashboards

Instant Insights makes it easy to track, analyze, and share media performance data.

Here’s everything you need to know to get started.


What is Instant Insights?

Instant Insights is where you can:

  • Build and customize dashboards

  • Apply advanced filters for deeper analysis

  • View monitoring and social data side by side

  • Share dashboards with your team or external stakeholders


Navigating Instant Insights

Sidebar & Landing Page

Access Instant Insights via the Insights option from the left-hand sidebar.

Instant Insights sidebar with the AI Safety dashboard selected and navigation options for Dashboards, Downloads, Schedules, Starred, Shared, and Archived.

Creating a dashboard

  1. Select New Dashboard.

    New Dashboard page showing dashboard setup options, including title, description, date range, and Add Chart controls.

  2. Then:

    1. Choose a name for the Dashboard

    2. Add an optional description

    3. Select the date range

    4. Add your first chart or use a pre-built template (the Add Chart button is always visible at the top of your dashboard)

Creating a dashboard by adding charts

  1. Select Add Chart.

    New Dashboard page showing dashboard setup options, including title, description, date range, and Add Chart controls.

  2. A list of available charts will appear on the right of the screen. Select the chart name you’d like to add, and it will appear on your dashboard.

    New Dashboard page with the Add New Chart panel open, displaying available chart types and dashboard configuration options.

    You'll find detailed Instant Insight chart descriptions in this chart descriptions article.

  3. Select Save at the top right of the screen.

Tip: The ellipsis button at the top right of each chart provides the following options:

  • Edit

  • Duplicate

  • Generate PDF

  • Generate XLSX

  • Delete

Creating a dashboard by using a template

  1. Select Templates.

    New Dashboard page showing dashboard details, chart options, and tiles to add a new chart or use a template.

  2. Choose from the template options as shown below to quickly customize your dashboard and select Next.

    Each template includes a curated set of charts designed to support a specific reporting use case:

    • Earned Media Insights

    • Social Insights

    • Earned + Social Insights

    • Outreach Campaign Performance

    • Brand Benchmark

    • Unified Media Campaign

    • Social Campaign Performance

  3. Configure your Template by selecting a Mention Stream and Date Range, then select Add template.

  4. Make sure to name your dashboard and select Save.

  5. If additional charts need to be added, simply select Edit then Add Chart found on the toolbar of your dashboard.

  6. Ensure select Save again at the top right of the screen.


Editing Dashboards

The Edit button opens up the following options:

  • Update your Mention Stream selection

  • Adjust the date range

  • Add Chart

  • Re-Order the charts on the dashboard

  • Apply Filters (more information on the filters is available below)

  • Group Syndications

Re-Ordering Charts

The Re-Order option at the top will open up a re-order widget on the right of the screen. Click and drag to re-order the charts and then click Save.


Filtering Dashboards and Charts

Use filters at dashboard level (applies to all charts) or chart level (applies to one chart if you click the ellipsis button at the top right of each chart/widget).

Filter by Keywords

Search for specific keywords within an article to report on them.

Filter by Media Types

You can filter by Online, Print, TV, Radio, Magazine and Podcast.

The Media Type filter also gives us the option to set a location filter. For example, if you want a dashboard for specific markets/regions, you can add them here.

Use the Apply to all Media Types applicable button to update the other media types you're using in your dashboard.

You can filter by Categories and Domain Authority.

Filter by Sources

  • Keyword - include/exclude specific keywords

  • Location - the location of the Source of the coverage

  • Sector - the publication's sector

  • Source Group - sources are grouped by their publisher. For example, BBC would yield results for all BBC outlets such as BBC One, BBC Two, etc.

  • Media Type - Online or Print for example.

Once the filter(s) has been applied, you will see any matching coverage displayed and at the top right, you’ll see how many pieces of coverage match your criteria.

Filter by Content

  • NLA or CLA Content - tick/untick as appropriate

  • Language - include/exclude specific languages

  • Tag - include/exclude specific tags

  • Author - coverage by specific journalist(s)

  • Word Count - minimum/maximum for words in the article

  • Page Number - range of pages the article appeared on

Adjust Date Range

Preset date ranges are available on the left or you can use the calendar option on the right for bespoke dates.

Filter by Metrics

  • Totals or Devices - select via the option at the top of the screen.

  • Audience - minimum/maximum

  • Advertising Value Equivalent - minimum/maximum

  • Sentiment - Negative, Trending Negative, Balanced, Positive, Trending Positive, No Rating

  • Impact Score - Low, Medium, High

  • React Score - Filter by the average score or

  • React Categories - React score models are grouped into 4 higher level categories for ease of analysis: controversy, emotionality, harm & spam.

Other filters

You can exclude External Items (coverage we’ve added to CisionOne manually). Alternatively, You can only show External Items in our results.


Downloads

The Downloads area is where you'll find exported dashboards.

The Generate button at the top right will give us the option to generate a PDF or XLSX document. The generated reports will be available in the Downloads option on the left of the screen.

You can now choose to include or exclude Key Insights when generating Instant Insights reports. This enhancement gives you greater control over how your reports are presented, allowing you to tailor content to suit different audiences or use cases. For example, you might choose to exclude Key Insights when they’re not relevant to a specific stakeholder or presentation format.

The Downloads screen gives us the option to view previously downloaded dashboards as well as:

  • Star - favorite the dashboard

  • Archive - move the dashboard to the Archived area

Schedules

The Schedules page lets you view and manage all scheduled Instant Insights reports in one place. You can pause or resume report delivery, edit schedule settings, open associated dashboards, delete schedules, and access the most recently generated report. For more information, see Managing Instant Insights scheduled email reports.

Schedules page showing a list of scheduled reports with delivery details, recipients, and an option to view inactive schedules.

Starred Dashboards

These are our favorites/starred dashboards. To Star a dashboard, click on the star icon next to the dashboard's name.


Shared Dashboards

  1. Open the dashboard you want to share.

  2. Click the ellipsis (three dots …) in the dashboard menu.

  3. Select Share.

  4. Choose how you want to share the dashboard:

    • Generate a read-only link: This allows others to view the dashboard without making changes.

    • Share directly with teammates: Search for the teammate’s name and select their access level (e.g., View or Edit).

Managing Access Levels

When sharing directly with teammates, you can assign the following access levels:

  • View Access: Users can only view the dashboard and cannot make any changes.

  • Edit Access: Users can modify the dashboard, including adding or removing widgets, changing data sources, and updating visualizations.

Shared dashboards can be:

  • Generated into a PDF or XLSX

  • Starred (favourited)

  • Duplicated

  • Archived


Archived Dashboards

A place for older or inactive dashboards. Archived dashboards can be unarchived or deleted by using the ellipsis button.

Find detailed Instant Insight chart descriptions by reading this chart descriptions article.


Editing Charts

Click on the ellipsis button at the top right of a chart to make edits.

Charts Tab

You can adjust:

  • Chart Type

  • Select Mention Streams

  • Select Media Types

  • Select Social Streams

  • Select Social Platforms

  • Date range

  • View by Day, Week, Month, Quarter, Year

Labels Tab

You can make adjustments to the chart's Title and add/edit the description.

Media Items Tab

This tab shows us the coverage used to provide the chart's data.


Detailed Mention Stream View

The Detailed Mention Stream View can be accessed by editing any given chart in Instant Insights.

Media Item Selection

Selecting media items directly within the Detailed Mention Stream View enables bulk actions such as tagging and exporting rather than requiring a manual interaction for each item.

Bulk Tagging

Selected media items can be tagged in bulk, allowing users to apply or remove one or more tags in a single action. This is particularly useful for campaign tagging or internal reporting workflows.

Export Selected Media items

Users can export selected media items into a PDF or CSV format. This allows coverage data to be quickly converted into a shareable format for stakeholders, without needing to generate an entire report. To generate a report - click on the bar graph icon in the Media Items section.


Social Data Integration

Instant Insights combines Monitoring and Social Analyse data so you can see everything in one place.


Available metrics include:

  • Coverage Volume Timeline

  • Mentions by Platform

  • Sentiment, Themes, Share of Voice

  • Coverage Volume & Stock Price

When editing charts, You can select Social Streams and Social Platforms to include in our chart.


FAQs

Will dashboards always show the latest data?

Yes. Dashboards refresh automatically based on your selected date range.

Can I share dashboards outside my organization?

Yes. Use public, view-only links for external viewers.

Can I rearrange or resize charts?

Yes. Charts can be reordered, and their size adjusts automatically for larger date ranges. See 'Editing Charts' in this document.

Where do I find Social Analyse data now?

All Social Analyse data is integrated into Instant Insights.

This guide outlines the features, functionality, and best practices for using the platform.


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