Super Users can use Email Setup to add and verify their organization's sending domain in CisionOne. After a domain is verified, users can send media releases/pitches using approved sender addresses associated with that domain. This article explains how to add a domain, configure the required DNS records, verify the domain, manage sender addresses, and restrict domains by team when needed.
Before you begin
Before setting up a sending domain, confirm that you have access to the domain and its DNS settings.
Ensure that:
You own and have access to each email domain you want to connect to CisionOne.
You have access to your email provider's DNS (Domain Name System) management console.
You can make DNS changes yourself or have support from your IT team.
Domain verification may take several hours because DNS changes need time to propagate.
Note: Cision cannot make DNS changes on your behalf. Any DNS updates must be completed by your organization’s IT team or domain administrator.
Add a sending domain
Add the domain that your organization wants to use for sending emails through CisionOne.
Select your initials in the upper-left corner of CisionOne and select Organization.
Open the Email Setup tab. The Email Domains page displays configured domains and their verification status.
Select Add Email Domain to add a new sending domain.
Enter the domain you want to use for sending emails (for example, yourcompany.com). Select Continue.
If the domain has already been configured and verified via our email delivery service, an error message will indicate that the domain is already in use.
If the domain is available, CisionOne opens the Email Setup screen for that domain.
Note:
Adding a domain does not automatically enable email sending. You must verify the domain first.
There is no limit to the number of domains that you can add.
Authenticate your domain
Before CisionOne can verify your domain and allow email sending, you must add the required DNS records to your domain provider’s DNS management console
On the Email Setup screen, scroll down to the DNS records section. This section displays the DNS records required to verify domain ownership and authenticate email sending.
DKIM
DomainKeys Identified Mail (DKIM) helps prevent email spoofing by adding a digital signature to outgoing emails. Receiving mail servers use this signature to verify that emails sent through CisionOne are authentic.
Custom DKIM selector: By default, CisionOne generates a standard DKIM selector for the required Canonical Name (CNAME) record. If your DNS configuration already contains a DKIM key from another email provider, you may need a custom DKIM selector. Contact Customer Support ([email protected]) if you need assistance with this configuration.
SPF
Sender Policy Framework (SPF) identifies the mail servers that are permitted to send email from your domain. This record helps verify that CisionOne is authorized to send emails on behalf of your domain.
CNAME
A Canonical Name (CNAME) record points one domain or subdomain to another domain. CisionOne uses this record to support domain verification and DKIM authentication.
Note:
CisionOne does not require a Domain-based Message Authentication, Reporting, and Conformance (DMARC) record for domain verification. Your organization may still implement DMARC as part of its email security policies.
Add the DNS Records
Before CisionOne can verify your domain and allow email sending, you must add each DNS record displayed in the Email Setup screen to your domain provider's DNS management console.
Copy the DNS records displayed on the Email Setup screen.
Sign in to your domain provider’s DNS management console.
Add the records provided by CisionOne.
Save the changes.
Your organization’s IT team or domain administrator must complete the DNS changes.
Note:
Allow several hours for DNS changes to propagate before attempting to verify the domain in CisionOne.
Verify your domain
After your IT team has completed the DNS configuration, a Super User can verify the domain.
As a Super User, return to the domain's Email Setup screen.
Verify that the DNS records have been added correctly.
Select Verify Domain.
Alternatively, you can contact Cision Customer Support ([email protected]) for assistance with domain verification.
CisionOne validates the DNS records through its email delivery service. After verification succeeds, the domain status changes to Active, and users can send emails from that domain in CisionOne.
Tip:
If verification is unsuccessful, review your DNS records and ensure that all changes have fully propagated before trying again.
Manage allowed sender email addresses
After a domain has been verified, Super Users can define which email addresses users are allowed to send from.
To add an allowed sender:
Navigate to the Allowed Sender Email Addresses section.
Enter the sender’s name and email address.
Select Add Email.
The email address becomes available for use after its associated domain has been successfully verified.
Note:
Only approved sender addresses can be used when sending emails through CisionOne.
Restrict the domain by team
If your organization uses Team Workspaces, you can restrict a domain to specific teams by selecting a team from the dropdown list
This is particularly useful for agencies that manage communications for multiple clients. Each client domain can be assigned to the appropriate team, ensuring that only authorized users on that team can access and send from the domain.
If no team restriction is applied, the domain remains available to all teams.
Send emails from a verified domain
After a domain is verified and sender addresses are approved, users can select them when sending emails from Outreach or Monitoring.
Users can select:
A verified sending domain.
An approved or whitelisted sender email address associated with that domain.
Only verified domains and approved sender addresses are available for selection.
Outreach
In Outreach, select the organization domain and an approved sender email address.
Curated Email Report
For a Curated Email Report, select the organization domain as the Send as option and the appropriate domain from Domain dropdown list.
Scheduled Email report
For a Scheduled Email Report, select the organization domain option, sending domain, and approved sender email address.
Frequently asked questions about domain verification
Can multiple organizations verify the same email domain?
No. An email domain can only be verified by one organization at a time. For example, if cision.com has already been configured and verified in one account, another customer cannot configure and verify the same domain. This is because the domain is already registered with the Cision email delivery service.
How many domains can I set up?
There is no limit to the number of domains that can be configured in CisionOne.
What happens if I approve an email address that is not part of a verified domain?
Emails sent from an address that is not associated with a verified domain are more likely to be flagged as spam or suspicious. For example, if you verify the cision.com domain but send emails from an address that belongs to a different, unverified domain, email providers may treat those messages as suspicious.
Can the Cision Support team implement DomainKeys Identified Mail (DKIM) records for me?
No. Your organization's IT team or domain administrator must add and manage DomainKeys Identified Mail (DKIM) records. The Cision Support team cannot make DNS or security-related changes on behalf of your organization.