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How can I track LinkedIn data via Social Listen?

Information on LinkedIn tracking

C
Written by CX Enablement
Updated over a month ago

Overview

This guide explains how LinkedIn content is surfaced in Social Listen, helping you monitor your brand, track engagement, and analyze audience perception.


Key Benefits

  • Monitor Owned Content: Track posts, comments, and replies from your integrated LinkedIn accounts.

  • Brand Insights: Gain a complete view of how your brand is being perceived by your audience.


Feature Description

Content Availability

  • Only content from accounts you have connected to the platform is available (posts, comments, and replies).

  • After integrating a LinkedIn account, ensure the “Listen/Analyse” checkbox is enabled. No additional steps are needed to surface content in your social stream.

  • Click on your initials at the top left, click on Organisation and then Integrations.

Metrics

  • Posts

    • Number of likes (including a breakdown by reaction type)

    • Number of comments

  • Comments

    • Number of likes

    • Number of replies

Metadata

  • Posts

    • Author

    • Time posted

    • Caption

    • Associated image or video

  • Comments/Replies

    • Anonymous author

    • Time posted

    • Text content

Historical Content

  • Posts and comments from the past 90 days (from the Social Stream creation date) will be available.


Social Features

All existing social features work with LinkedIn content:

  • Actions:
    Push content internally to a team, tag, or remove irrelevant content.

  • Reports:
    Include LinkedIn content in PDF and CSV social stream reports.

  • Analyse:
    View LinkedIn content in all charts within the Analyse dashboard.

  • Notifications:
    LinkedIn content appears in any notifications set up for the social stream.


FAQs

Q: How often is content refreshed?
A: Posts are polled every 5 minutes, so they should appear almost immediately. Comments may take up to four hours due to LinkedIn rate limits.

Q: Why can’t I see anything in the preview when creating a social stream?
A: Data ingestion can take up to four hours. You can either wait or create the social stream and monitor as content flows in.

Q: Do deleted posts get removed from the social stream?
A: Deleted LinkedIn posts are not tracked. Once ingested, they remain visible in the social stream.

Q: Which languages are supported?
A: Most languages are supported for your integrated LinkedIn account. You can test specific content to confirm.

Q: Can I limit an integration to only Engage?
A: Yes. Choose which integrations are used in Listen/Analyse versus Engage by checking or unchecking the relevant boxes.

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