Note: AI Visibility Dashboards is available as a paid add-on to the CisionOne platform. For more information, please get in touch with your Customer Success Management (CSM) or Account Manager (AM).
AI assistants, which use large language models (LLMs), are becoming a primary way people discover and evaluate brands.
AI Visibility Dashboards, powered by Trajaan’s leading industry data and technology, connects AI visibility, traditional media monitoring, social listening, and media outreach together in the CisionOne platform, providing a unified view of brand reputation and influence for PR and Comms teams.
With AI Visibility Dashboards, you can:
Understand how visible your brand is within AI-generated responses;
Identify which prompts and topics your brand is appearing in within AI responses;
Benchmark your brand’s visibility in AI responses against your competitors’;
Measure sentiment, share of voice and track trends over time;
Ensure AI-generated media insights remain accurate, reliable and trustworthy over time;
Identify which journalists, outlets, and domains are referenced by AI and are shaping your brand narrative;
Report holistically across emerging and traditional channels;
Refine your media outreach strategy to focus on the voices that matter most.
It works by continuously querying leading AI models (LLMs) with prompts you define, then surfacing the results in ready-to-use dashboard templates and charts. The major AI models queried include OpenAI, ChatGPT, Gemini, Claude, Perplexity, Google AI Mode, Google AI Overview, Mistral, DeepSeek and Grok.
Creating a new AI Visibility Dashboard
The AI Visibility Dashboard helps you understand how your brand appears across leading AI platforms by tracking visibility, sentiment, share of voice, and cited sources. Use these insights to benchmark competitors and strengthen your brand's presence in AI-generated responses.
You can create a new AI Visibility Dashboard with the following steps:
From Instant Insights>Dashboards, select New Dashboard
Select Templates to choose a template to configure your dashboard.
Choose the AI Visibility template. This pre-built template includes all AI Visibility charts. Select Next.
Set up your AI model data sources, prompts, and entities using the three-step wizard.
Step 1: Data Sources
In the first step of the setup wizard, configure your data sources by selecting the following:
Mention Stream – the mention stream to associate the monitoring with
Date Range – the historical window for analysis
AI Model – the AI models to monitor (including OpenAI, ChatGPT, Gemini, Claude, Perplexity, Google AI Mode, Google AI Overview, Mistral, DeepSeek, Grok)
Location – the geographic market(s) to target (include multiple countries, if needed)
Warning: Querying multiple models or broadening location filters increases loading time for results.
Select Next to proceed.
If needed, select Previous to return to the previous screen, or Cancel to move to the New Dashboard creation screen.
Step 2: Prompt Generation
In this step, describe what you want to monitor. Enter a brief description of your brand or topic (e.g. "Coca-Cola vs Pepsi comparison") and select Suggest.
The AI auto-generates up to 100 relevant prompts that simulate real user queries across categories such as:
Discovery – "best tools for X"
Comparison – "X vs Y"
Consideration – "is X good?"
You can review, edit, add, or remove prompts by selecting the Add/Edit prompt button. A prompt counter, to the right of the Generated Prompts title, tracks how many prompts you've used out of your allowance.
After editing, select Confirm to save your changes.
Select Create Project to proceed to the next step.
Step 3: Entities (optional)
After submitting your prompts, your selected AI Models (LLMs) are queried and the responses are analyzed.
As this can take some time, a loading screen appears while this runs, but you can close it and continue working.
You'll receive an email notification and in-app alert once your entities are ready to review.
Selecting Continue or Close to progress.
If needed, select Previous to return to the previous screen or Cancel to move to the New Dashboard creation screen.
Next, enter the dashboard name and select Save. A status bar shows that your dashboard data is being generated.
You'll receive an in-app alert and email once the data is generated.
The status bar will show that the data is ready and the top 5 entities have been selected.
Select Review in the status bar to see the entities automatically detected from AI model responses to your prompts.
The table shows each entity's Mention Count, Answers, and Sources.
Select the entities you want tracked in your charts and then Confirm.
The top five are pre-selected by default.
Viewing your dashboard and ongoing monitoring
Once setup is complete, your AI Visibility dashboard template populates with the following charts:
LLM Word Cloud - Keywords from LLM responses, sized by mention frequency.
AI Visibility Benchmark - Entity presence percentage, broken down by LLM model.
Entity Coverage Volume Timeline - Mention volume over time for a selected entity, broken down by LLM model.
Top Cited Journalists - Journalists most frequently cited in LLM responses.
Top Cited Media Outlets - Outlets most cited in LLM responses, cross-referenced with Outreach data.
Top Cited Domains - Web domains most cited in LLM responses.
Sentiment - Positive, neutral, and negative sentiment breakdown per entity.
Share of Voice - Snapshot SoV across tracked and selected entities.
Share of Voice Timeline - SoV trends over time for tracked and selected entities.
Media Outreach and Coverage Timeline - Combined view of outreach activity and entity media coverage over time.
Coverage Volume and Stock Price - Overlays entity coverage volume with stock price movement to surface correlation.
Note: AI Visibility Dashboards starts collecting data from the point you create your project.
Note: Prompts automatically re-run every 24 hours and your dashboard updates continuously, so you can track how your AI visibility shifts in response to PR campaigns, media coverage, or changes in LLM model behavior.
For details on each chart in the AI Visibility template, see AI Visibility Dashboard Charts. You can also add individual AI Visibility charts to an existing dashboard and quickly set up AI visibility for it. Learn how to view and manage your AI visibility data settings after setting up your dashboard.